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DrivingRain

Posted by Paul Regensburg on Jun 23, 2015 8:24:24 AM

Rebranding Leads to Sales

Our staff has marveled at just how frequently the companies for whom we have provided brand strategy, visual branding and website redesign, have been purchased by larger companies not long afterward.

Soon after we provided branding and web design for our client, Predilytics, a predictive analytics company, they successfully sold their company to Welltok, Inc.

Again, shortly after creating a comprehensive rebrand and launching a new identity for Unica Corporation, they successfully sold to IBM. At about the same time, our client, Netezza, was also sold to IBM. There was also Coley Pharmaceuticals and Targanta Therapeutics; these are but a few client transactions that have happened not long after our collaborations were completed.

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Tags: client relationships / branding / Adobe / brand / mergers & acquisitions
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