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Raincastle's Web Design & Marketing Blog


Posted by Paul Regensburg on Apr 28, 2016 12:30:00 PM

Why, When and Where to Use Animated Video

Online audiences are getting sharper at quickly judging what content is worth their time and what isn't. The well-publicized Microsoft study citing the average person's online attention span as eight seconds — a second less than that of a goldfish — is humorous... as long as it's not your content they are supposed to absorb. As content publishers we all have to up our game.

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Tags: animated video
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